Amazon just announced its biggest grocery delivery expansion ever, bringing fresh food to over 2,300 cities across America by the end of 2025. This move puts Amazon in direct competition with Walmart and other grocery giants for a bigger slice of the trillion-dollar food market.
What This Means for Shoppers
The service launched in over 1,000 cities and towns, with plans to more than double that number by year-end. Prime members can now order fresh groceries alongside their regular Amazon purchases and get everything delivered the same day.
This isn’t just about convenience foods anymore. Amazon is now offering perishable goods including meat, eggs, and produce with same-day delivery. That means you can order fresh milk, vegetables, and meat in the morning and have them at your door by evening.
How Much Does It Cost?
The pricing is pretty simple for most people. Prime members get free same-day delivery on orders over $25 in most cities. If your order is under $25, there’s a $2.99 fee. Non-Prime customers pay $12.99 regardless of order size.
Amazon vs The Competition
Walmart leads online grocery sales with 25.7% market share, while Amazon holds 22%. This expansion is clearly Amazon’s attempt to close that gap. The company is targeting the $1 trillion grocery industry dominated by Walmart.
Here are some eye-opening numbers about Amazon’s grocery business:
- Amazon generated over $100 billion in grocery and household essential sales in 2024 (not including Whole Foods and Amazon Fresh)
- Amazon’s e-grocery sales were valued at approximately $36.4 billion in 2023
Why This Matters Now
The timing isn’t random. Online grocery shopping has exploded in recent years. U.S. online grocery sales were forecast to reach $187.7 billion by 2024, showing huge growth potential.
Amazon is finally finding success with its grocery business after years of shifting strategies. The company has tried different approaches, from Amazon Fresh stores to Whole Foods acquisition, and now this same-day delivery expansion seems to be hitting the mark.
What’s Different This Time
This expanded service complements existing grocery offerings already available through Whole Foods Market and Amazon Fresh. Instead of replacing their current services, Amazon is adding another layer to make grocery shopping even more convenient.
The key difference is integration. You can now add fresh groceries to any Amazon order and get everything delivered together. No need to make separate trips to different apps or websites.
Looking Ahead
This expansion represents more than just Amazon growing its delivery network. It shows how online grocery shopping is becoming normal for millions of Americans. With same-day delivery now available in thousands of cities, fresh food delivery is no longer a luxury for big city residents.
For shoppers, this means more choices, better prices through competition, and the convenience of getting everything from toilet paper to fresh salmon delivered to your door on the same day. The grocery game just got a lot more interesting.
