TikTok Shop is breaking new ground in 2025. The popular shopping platform has partnered with CJ Affiliate to let creators and publishers earn commissions outside the app for the first time. This change opens up fresh opportunities for both sellers and buyers across the United States.
What This Partnership Means
The collaboration between TikTok Shop and CJ Affiliate is a game-changer. Affiliates can now share links outside of the app and earn commissions, as well as monitor cross-channel performance. This means creators don’t have to limit their earning potential to just TikTok videos anymore.
Before this partnership, creators could only promote TikTok Shop products within the TikTok app itself. Now, they can share these products on their websites, blogs, YouTube channels, and other social media platforms while still earning money from sales.
How It Works for Creators
The new system makes it easier for content creators to make money. They can now:
- Share TikTok Shop product links on multiple platforms
- Track their sales performance across different channels
- Earn commissions from sales that happen outside TikTok
- Build a more diverse income stream
This expansion comes at the perfect time. There will be over 100 million social buyers in the US in 2024, and TikTok Shop will be the single largest contributor to buyer and sales growth this year.
TikTok Shop’s Growing Success
The numbers show why this expansion makes sense. TikTok Shop sales for 2024 Black Friday and Cyber Monday topped $137 million, despite launching just over a year ago in September 2023.
The platform has grown incredibly fast in the United States. According to a survey conducted between March and April 2024, 22 percent of TikTok users in the United States reported selling products or services either through their TikTok profile or TikTok Shop.
Why This Matters for Businesses
For businesses selling on TikTok Shop, this partnership opens up new marketing channels. Companies can now work with affiliates who have audiences on different platforms, not just TikTok. This means:
- Bigger reach for their products
- More ways to connect with customers
- Better return on their marketing investments
- Access to different types of content creators
The Future of Social Shopping
This move shows how social commerce is changing. Shopping is no longer limited to one app or website. Instead, it’s becoming part of our entire online experience.
The partnership also highlights TikTok’s serious commitment to e-commerce in the United States. By working with CJ Affiliate, a well-known name in affiliate marketing, TikTok Shop is positioning itself as a major player in online retail.
What to Expect Next
This expansion could lead to even more changes in how we shop online. We might see:
- More social platforms partnering with affiliate networks
- Creators becoming more like online stores
- Shopping becoming more integrated across different websites and apps
- New tools for tracking sales across multiple platforms
Getting Started with TikTok Shop
For creators interested in this opportunity, getting started is becoming easier. The platform offers various ways to earn money, from direct product sales to affiliate commissions.
Businesses looking to tap into this market should consider how TikTok Shop fits into their overall marketing strategy. With the ability to reach customers both on and off the platform, the potential for growth is significant.
The partnership between TikTok Shop and CJ Affiliate represents a major shift in social commerce. By removing the barriers between platforms, it creates new opportunities for everyone involved – creators, businesses, and shoppers alike. This could be just the beginning of a more connected online shopping experience.
